Turn opens into opportunities with WhatsApp carousel

Every conversation can now update a CRM, trigger a webhook, kick off a multi-channel workflow, or start a free-flowing conversation across channels, instantly.

Book a demo

Trusted by 1000+ marketers across the globe

What is a WhatsApp carousel?

A WhatsApp carousel template is a rich-media feature that lets businesses send up to 10 swipeable, interactive cards within a single message through the WhatsApp Business API. Each card can feature its own unique image, video, headline, description, and up to two call-to-action (CTA) or quick-reply buttons.

ZEPIC’s WhatsApp Carousel feature elevates standard messaging into an immersive, app-like discovery experience. Built entirely on the official API, it ensures maximum deliverability and compliance while allowing you to showcase multiple products, personalized recommendations, or travel itineraries in a single chat window.

Bring your storefront into a chat with ZEPIC’s WhatsApp carousels

Showcase multiple products

Showcase up to 10 products or personalized recommendations in one interactive, swipeable sequence that mimics an in-app shopping experience.

One-tap actions that drive sales

With distinct quick-reply buttons on individual slides, customers can instantly select options, confirm preferences, or add items to their cart with a single tap.

Keep the conversation going

You can configure your WhatsApp chatbot to automatically read their intent and guide customers when they step outside your structured quick-reply buttons and type unexpected questions.

Effortless content and visual creation

Skip the creative bottleneck. Let Zenie AI auto-generate high-converting copy and compelling imagery for every single slide in your carousel, taking your campaigns from concept to launch in seconds.

What makes ZEPIC's WhatsApp carousels different?

Unified customer 360 Data

Don't just guess what your customers want. ZEPIC pulls cross-channel behavioral data from your website, Shopify, email, and Instagram to dynamically load the most relevant product recommendations into each recipient's carousel cards.

Smart retries built-In

Eliminate missed opportunities caused by temporary rate limits or network issues. ZEPIC automatically detects delivery drops and intelligently resends your carousel campaigns at the optimal window.

Campaign & revenue analytics

Take the guesswork out of your messaging strategy. ZEPIC gives you a complete picture of your campaign success by tracking sends, delivery success, reads, and customer responses alongside actual clicks and conversions.

Guided meta template approval

Navigating carousel regulations can be tricky. ZEPIC provides built-in structural guardrails and expert support to ensure your rich-media carousel templates breeze through Meta’s approval process on the first try.

How businesses use WhatsApp business carousels

eCommerce - USE CASE 1

Festive and Seasonal gifting guides

Challenge

Customers often struggle with gift indecision during peak seasons, and single-image promotions fail to showcase the range of options.

How WhatsApp carousel helps

Send a swipeable gift guide directly to your customers, showcasing categorized gift ideas with direct "Gift Now" or "View Details" CTAs.

Result

Higher Average Order Value (AOV) by eliminating decision fatigue.

RETAIL - USE CASE 2

New arrivals & Seasonal lookbooks

Challenge

Launching a new collection via static text or standalone images fails to capture the breadth of the collection.

How WhatsApp carousel helps

Send an interactive catalog showcasing the top 5 trending styles of the season with direct "Shop Look" CTAs.

Result

Higher engagement and rapid click-through rates driven by an app-like browsing experience.

TRAVEL - USE CASE 3

Multi-destination & Package promos

Challenge

Travelers have varying preferences, making broad, single-destination promotional blasts highly inefficient.

How WhatsApp carousel helps

Share a carousel displaying distinct holiday packages (e.g., Beach Resorts vs. Mountain Getaways), complete with pricing and "Book Now" options.

Result

Accelerated booking velocities and enhanced conversion rates among high-intent travelers.

REAL ESTATE - USE CASE 4

Property showcases & Virtual tours

Challenge

Homebuyers and renters get overwhelmed by messy, multi-link property listings, while agents struggle to showcase a property's best features.

How WhatsApp carousel helps

Send high-intent leads a swipeable portfolio of available properties tailored to their budget and preferred neighborhood.

Result

Increased property viewing bookings and faster lead qualification by bringing the open-house experience straight to the chat.

Deliver a rich, interactive shopping experience with WhatsApp carousels.

Convert hesitant shoppers and promote new launches effortlessly with multi-slide carousels.

Book a Demo

Frequently Asked Questions

What is a WhatsApp Carousel message and how does it work?

WhatsApp Carousel is an official Meta feature allowing businesses to send a horizontally scrollable sequence of up to 10 unique cards in a single message. Each card acts as an individual interactive element containing rich media (image or video), a title, a description, and up to two CTA or quick reply buttons. ZEPIC orchestrates these via the official WhatsApp Business API to guarantee compliant, high-scale execution.

How many cards can I include in a single WhatsApp Carousel?

You can include a minimum of 2 and a maximum of 10 swipeable cards per carousel message. This provides ample room to showcase a product collection, highlight options, or unpack a step-by-step promotion.

Do WhatsApp Carousel messages require Meta approval?

Yes. Just like standard WhatsApp broadcast messages, carousel messages sent via the Business API require pre-approved templates from Meta. ZEPIC simplifies this process using Zenie AI to auto-generate compliant copy, letting you submit and receive template approvals directly inside the platform within minutes.

What's the advantage of a WhatsApp Carousel over a standard image broadcast?

While standard image broadcasts limit you to one main call to action and visual asset, Carousels allow you to offer up to 10 distinct options, each with its own hyper-specific CTA. This reduces message volume, upgrades user experience, and maximizes click-through rates by giving customers multiple, tailored paths to interact.

How much text can I add to each WhatsApp Carousel card?

Each card supports its own body text of up to 160 characters underneath the image or video. This is ideal for adding short product descriptions, prices, or key feature highlights. Additionally, you can add a main bubble introductory text (up to 1,024 characters) that sits directly above the entire carousel to set the context for your campaign.