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Create exact audience profiles using as many conditions and attributes as required. Create multiple groups within a segment, applying as many specific conditions as necessary to accurately identify the right cohorts.
ZEPIC lets you segment your data by:
→ Property. This could be demographic, geographic, or firmographic data.
→ Custom events like abandoned cart, removed from cart, added to wishlist, etc.
→ Page visits
→ Email activities, and
→ Form Submissions
Leverage real-time data from over 50 applications through ZEPIC's robust Connectors, APIs, SDKs, and your historical data archives. Your segments receive real-time updates, ensuring your marketing campaigns are powered by fresh, relevant data. Tap into deep customer insights to craft precise segments, target with accuracy, and roll out impactful campaigns.
Launch personalized customer journeys to delight your customers and create memorable experiences. Trigger these journeys automatically with the segments you’ve built, or design customized pathways optimized to boost conversions.
You can also use these segments to target your customers with omnichannel campaigns across WhatsApp and email, extend your reach, and drive conversions.
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