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Launch campaigns that sell out in no time
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Launch campaigns that sell out in no time
With ZEPIC's Smart Retry or automated retry, resends failed messages at optimal times and boosts delivery rates from 60% to 95%+
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WhatsApp delivery isn't as simple as "hit send and it arrives." Behind the scenes, Meta enforces multiple restrictions that cause legitimate marketing messages to fail.
Send too fast, Meta throttles delivery
Too many brands messaging the same users
Business accounts hit message caps
Meta pauses delivery if engagement drops
Delivery rates drop from expected 99% to 60-70%
Time-sensitive campaigns miss their window. Revenue opportunities get lost. And your team wastes hours manually resending failed messages.
The restriction aren't going away—Meta designed them to protect user experience. But that doesn't mean you should accept 40% delivery failure as normal.
Smart Retries is your built-in safety net that automatically detects delivery failures and resends messages at optimal times—without any manual intervention.
When your campaign hits Meta's delivery roadblocks, ZEPIC intelligently waits for the right moment to retry. The system monitors which messages failed, identifies whether the failure is temporary or permanent, and automatically queues strategic retry attempts.
You configure retry attempts 1-7 times
Recommend 3 times
Timing intervals 2-48 hours apart
Recommend 24 hours
Then launch your campaign normally. Smart Retries handles everything else in the background—detecting failures, distinguishing temporary issues from permanent blocks, and resending at optimal times.
Smart Retries doesn't waste attempts on messages that will never deliver (opted-out contacts, invalid numbers, policy violations). It focuses retry efforts only on temporary delivery issues that have a real chance of success—like Meta's rate limiting or engagement quality filters.
ZEPIC monitors every WhatsApp message in real time and instantly detects delivery failures. No manual checks or dashboard refreshes required. Each failure is automatically identified, categorized, and queued for the right next action the moment it happens.
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Not every failure should be retried. Smart Retries identifies which delivery issues are temporary—like Meta rate limits, engagement quality filters, or business limits—and which are permanent, such as opt-outs or invalid numbers. Only messages with a real chance of success are retried.
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Configure up to 7 retry attempts with intervals ranging from 2 to 48 hours. Use shorter gaps for time-sensitive campaigns like flash sales, or spaced retries for standard campaigns. Timing and attempts can be customized based on urgency and audience behavior.
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Smart Retries adapts to Meta’s delivery patterns and spaces retries accordingly. Messages are resent at optimal times to improve delivery success while staying within frequency caps, engagement thresholds, and platform compliance standards.
Smart Retries focuses its efforts on temporary delivery issues while protecting your sender reputation by skipping permanent failures. Here's exactly what gets retried and what doesn't.
Will Retry
Temporary issues worth another attempt
1. Meta Rate Limiting/Throttling
Your campaign exceeded Meta's sending speed limits. Smart Retries waits and resends when limits reset.
2. Business Daily Limit Reached
Your WhatsApp Business account has reached its daily message limit. Messages automatically retry when the limit resets.
3. Meta Maintaining Engagement Quality
Meta temporarily paused delivery to protect user experience. Smart Retries resends when conditions improve.
4. User Part of Experiment
Your WhatsApp Business account has reached its daily message limit. Messages automatically retry when the limit resets.
5. Temporary Network/Server Issues
Brief technical hiccups that resolve quickly. Smart Retries catches these on the next attempt.
Won’t Retry
Permanent failures that waste attempts
1. Template Rejected by Meta
Your message template violated Meta's policies. Fix the template first—retrying won't help.
2. Customer Opted Out
The contact unsubscribed from WhatsApp communications. Smart Retries respects opt-out preferences and skips these contacts entirely.
3. Invalid or Disconnected Numbers
Phone number doesn't exist or is no longer active. No amount of retrying will reach a disconnected line.
4. Policy Violations
Your WhatsApp Business Account has policy issues. Resolve violations with Meta before continuing campaigns.
5. Message Permanently Undeliverable
Meta has permanently blocked delivery to this contact. Smart Retries won't waste attempts on confirmed blocks.
Smart Retries doesn't just fix delivery problems—it shows you exactly what happened with every message. Track retry performance in real-time and understand which failures got recovered.
No more 2 AM resends. No more manually filtering failed messages and creating new campaigns. Smart Retries handles recovery automatically while you focus on strategy, not spreadsheets.
Only retries messages with a real chance of delivery. Skips permanent failures (opted-out contacts, invalid numbers, policy violations) and focuses efforts on temporary issues worth solving.
Configure retry attempts (1-7) and timing intervals (2-48 hours) based on your campaign urgency. Use short intervals for time-sensitive offers, longer intervals for evergreen campaigns.
Track every retry attempt, success rate, and delivery improvement in detailed analytics. Understand exactly how Smart Retries recovers your campaigns and which failures couldn't be solved.
Pay only for messages that actually deliver. Unlike other tools that charge upfront then issue refunds, ZEPIC's credit-based system is straightforward—you're charged only for successful sends.
Smart Retries automatically detects WhatsApp messages that failed to deliver and resends them at optimal times. It distinguishes between temporary failures (worth retrying) and permanent failures (skip them), then intelligently retries based on your configured settings.
Meta implements restrictions to protect user experience—rate limits, frequency caps, engagement quality filters, and daily sending thresholds. When campaigns hit these invisible guardrails, messages fail. Smart Retries automatically handles these temporary blocks.
You configure the number of retry attempts (1-7 times). We recommend starting with 3 attempts spaced 24 hours apart, then adjusting based on your campaign performance and urgency.
Temporary failures (Meta rate limits, business limits reached, engagement quality filters) can succeed on retry. Permanent failures (opted-out contacts, invalid numbers, policy violations) will never deliver. Smart Retries only wastes attempts on temporary issues.
No. Smart Retries respects opt-out preferences and skips opted-out contacts entirely. It only retries messages that failed due to temporary delivery issues, not customer preference or invalid contact information.
Toggle Smart Retries on in your WhatsApp campaign setup, configure your retry attempts and timing intervals, then launch your campaign normally. Smart Retries works automatically in the background—no additional setup required.
You only pay for messages that successfully deliver. ZEPIC's credit-based system charges for actual delivery, not attempts. Unlike tools that charge upfront then refund, our pricing is straightforward—you're billed only for messages that reach customers.
Yes. Configure retry attempts and intervals separately for each campaign based on urgency. Use shorter intervals (2-6 hours) for flash sales, longer intervals (24-48 hours) for standard campaigns.
Results vary by campaign, but businesses typically see delivery rates improve from 60-70% to 90-95%+ with Smart Retries enabled. Track your specific improvement in the analytics dashboard.
Yes. For campaigns like "sale ends today" offers, configure shorter retry intervals (under 24 hours) to ensure recovered messages reach customers while the offer is still valid.
No. Smart Retries uses adaptive pacing to stay compliant with Meta's rules. It spaces retry attempts intelligently to maximize delivery success while protecting your WhatsApp Business Account reputation
Yes. The analytics dashboard shows every retry attempt, which attempts succeeded, and which messages ultimately failed permanently. Track performance at the message and campaign level.
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