Mahaboob Zulfa

Lead - Product Marketer

My articles

What is the WhatsApp Business API, and why do you need it?

Compare WhatsApp Business App vs API: features, costs & marketing tools. Discover which solution best fits your business needs.

Introducing “no-code” custom events

Learn how ZEPIC's no-code custom events help you track customer behavior and respond to market changes—without developer dependency.

2025 eCommerce Automation Guide

Learn which 5 tasks you should stop doing manually in 2025. A practical guide to modern eCommerce automation.

How to Increase Online Sales Fast

Learn how to increase online sales fast with 4 customer data fixes for your Shopify store.

Meet ZEPIC's AI Newsletter Generator

Learn how to create stunning newsletters for email and WhatsApp in minutes with ZEPIC's AI Newsletter Generator.

Introducing ZEPIC's Upgraded Team Inbox

Discover ZEPIC's upgraded Team Inbox—auto-replies, business hours, rich content editing, & template messages to transform your customer engagement.

Customer Data Platform vs. CRM

Explore the critical differences between CDPs & CRMs. Learn which solution best fits your business needs for data unification & customer engagement.

4 Non-Promotional Ecom Email Strategies

Transform your eCommerce email marketing with 4 non-promotional strategies. Learn how to build loyal customers without constant discount campaigns.

Introducing Revenue Attribution Reports

See which marketing campaigns actually drive sales. ZEPIC's Revenue Attribution Reports track email and WhatsApp revenue impact in real-time

Introducing Smart Retries for WhatsApp

Introducing Smart Retries, ZEPIC's new WhatsApp feature that automatically resends failed campaign messages to boost delivery rates and sales.

Instagram Updates for Marketers

Instagram marketing news and updates. Google search integration explained. Learn authentic strategies for better discoverability

Breaking Down ZEPIC's Pricing

Learn how ZEPIC's credit system works vs traditional marketing pricing. What's included, how it saves money, and why it's more flexible.

Break the 250-message WhatsApp limit with ZEPIC

Break free from WhatsApp's 250-message trap. ZEPIC helps D2C brands scale to 1000 daily messages without waiting for blue tick approval.

WhatsApp Personalization That Converts

Personalize WhatsApp bulk messages for 3-5x higher conversions. Learn segmentation, automation workflows, and advanced tactics that work.

Bringing Intelligence To Instagram

Stop treating Instagram as just a brand channel. With ZEPIC’s intelligent automation, convert every comment and DM into leads and sales—powered by AI.

A Year of Building: ZEPIC in 2025

Credits, revenue tracking, Instagram automation, product data—ZEPIC's 2025 releases that unified data and made marketing actually measurable.

Is your Instagram automation smart?

Stop playing keyword bingo with your AutoDMs. Discover how Zenie AI uses intent detection to turn Instagram comments & reactions into revenue.