Dr Ajay Kohli
Professor Ajay K. Kohli, the Gary T. and Elizabeth R. Jones Chair and Regents Professor (Marketing) at Georgia Tech's Scheller College of Business, specializes in customer centricity, sales management, B2B marketing, and brand management.
My articles
Data connectedness & marketing insights
Learn how data connectedness increases the chances of marketing insights to happen, with real-life examples and academic perspectives from Dr. Ajay K.
